Sheron Cheung
Sheron Cheung
Brand Identity for Fareshare’s new beer brand.
Label face | Logo | Can design | Box design | Illustrative Elements | Touchpoints | Brand Activities
Fareshare is exploring ways in which to diversify and move towards becoming a social enterprise, one of these which is to build a new beer brand in partnership with Feed Melbourne Appeal and Dan Murphy’s using rescued bread.
This brand identity was selected in a class at RMIT by the CEO of Fareshare to be used by their marketing team in developing the product and brand.